The Art of Bodycare

a guide to intentional rituals

What does bodycare mean to you? A routine? A necessity? A luxury?

For us, it’s all of those things and more. Bodycare isn’t just about looking good—it’s about feeling whole, grounded, and cared for in a way that carries you through the year. It’s a practice, an art. A way to slow down, return to yourself, and bring intention into the everyday.

Because these rituals aren’t just routines—they’re moments to reconnect, to restore, and to remind yourself that when you feel good, you show up fully for everything else in your life.

At Dear Ketandu, we follow a simple yet effective framework: CLEANSE, TREAT, MOISTURIZE. These three steps create a ritual that nurtures your skin, supports your well-being, and fits seamlessly into your day.

Step 1: Cleanse

Start your ritual with a gentle, non-stripping cleanser—one that clears away sweat and buildup without disrupting your skin’s natural balance. Whether you prefer a bar soap (hello, Butterloaf), a body wash, or our Hoays Body Cleanser, the key is to choose a formula that aligns with your skin’s needs.

• For acne-prone skin → Opt for body-clearing ingredients like salicylic acid to unclog pores, benzoyl peroxide to target acne-causing bacteria, and tea tree oil for its soothing, antimicrobial properties. Niacinamide can also help regulate oil production and reduce redness.

• For dry skin → For an extra moisture boost, look for cleansers with aloe vera, glycerin, or ceramides to restore hydration and prevent tightness. We highly recommend Butterloaf Bar. Infused with honey, shea butter, and oat protein, it cleanses while nourishing your skin barrier, delivering deep hydration without stripping.

• For dull or uneven skin tone → Hoays Body Cleanser is formulated with bearberry extract (a natural source of arbutin), licorice extract, and kakadu plum, all known for their brightening properties. Jojoba beads provide gentle exfoliation, helping to smooth texture and enhance radiance without stripping moisture.

Step 2: Exfoliate & Boost

Your skin deserves the same thoughtful care as your face. A well-chosen body serum or exfoliant helps remove dead skin while delivering active ingredients that refine and renew.

• Physical Exfoliants: A great starting point for smoother skin. Depending on your skin type, try a sugar scrub, salt scrub, or a blend of both. Use them at least twice a week for a gentle polish. One of our team’s favorites is Sublime Skin by Jumai Satin Silk Polish.

• Body Serums: Think of these as the serums you use on your face—targeted, effective, and deeply penetrating. If you’re new to them, check out Aphro Beauty for options tailored to your skin’s needs. Less is more—choose serums with ingredients that directly address your concerns.

• Deeper Treatments (For When You Have Time): Traditional beauty rituals like Gyaran Jiki, Dilke scrubs, or a Hammam steam bath offer an extra layer of care when you want to indulge. They aren’t for every day, but when you do make time for them, they leave your skin deeply rejuvenated.

Step 3: Moisturize

Moisturizing is key to sealing in the benefits of your cleanse and treatment steps. A good moisturizer not only softens and protects your skin but also helps maintain hydration by preventing water loss. Choose a product that fits your skin’s needs—whether it’s a rich body butter, a lightweight lotion, or a nourishing oil.

Our Sabi Butta Melt goes skin deep —it’s designed to repair, strengthen, and deeply nourish. With avocado butter for rich moisture and bakuchiol to support skin renewal, it leaves your skin soft, resilient, and cared for. If you prefer something lighter, our infusé oil can lock in moisture without feeling heavy. Whichever you choose, apply generously and take a moment to massage it in—your skin will thank you.

A Ritual Worth Keeping

Caring for yourself isn’t just a routine—it’s a ritual worth keeping. Your body carries you through every moment of life; nurture it, celebrate it, and let it thrive. And when you fall off track, don’t be hard on yourself. Pause, reflect, and ease back into a rhythm that serves you.

With intention, consistency, and patience, self-care becomes second nature—a quiet act of devotion to yourself.

Here’s to showing up for your body, every day.

With love,

Lù